‘Tis the season for shopping. While some consumers are busy snapping up stocking stuffers and sale-slashed electronics, there are millions that will need to flex their shopping savvy in the search for a doctor.
The new public and private exchanges have not only made it possible for more than 30 million Americans to shop for health insurance for the first time, they have also created a huge surge of “doctor shoppers” from these newly insured Americans looking for doctors covered by their new insurance. Add to that the individuals changing plans during traditional employer-based open enrollment, and we’ll be seeing more Americans than ever looking for a new doctor during December and January.
Vitals created an infographic to show you what consumers look for as they go shopping for a doctor.